Best of substack9/5/2023 ![]() The platform doesn’t let you use a custom email address to send newsletters. SEO: Even though Substack allows you to publish your newsletter on the web, you cannot optimize it for SEO as you’d for a blog.Ĭustom email: Substack does not allow for much branding. If you’re used to writing in a more advanced editor, like the one that comes with WordPress, you may find the Substack editor to be very basic. Writing experience: Because Substack uses a basic text editor, you are limited to text formatting and cannot create advanced sections with complicated designs. You can’t change the look and feel of your newsletter and you’re limited to what the platform has to offer. No customization: All Substack newsletters look the same. Now that we’ve covered the benefits, let’s take a look at the features that Substack lacks. You can set up a paid newsletter where people pay to read your newsletter. Paid newsletter: Substack lets you monetize your newsletter without you having to deal with setting up payment gateways. Substacks let writers focus on creating content while it handles the rest. ![]() List management: It takes away the hassle of managing a mailing list. Unlike other email marketing tools where you get a drag and drop editor, Substack gives you a clean classic editor to focus more on writing. User-friendly: It has an extremely user-friendly and minimalist interface that allows anyone to easily create and publish a newsletter. This makes it an excellent choice for those who want to start a newsletter but don’t want to spend any money. On the flip side, this is limited to promotion within Substack itself, and if a publication already has its own effective marketing channels, this feature is less important.įree: It’s free to use and there are no monthly or subscription fees associated with it. This feature is so effective at promoting a Substack to other Substack readers, it allows writers to focus on writing, rather than worrying about marketing or growing their audience. It is a simple cross-promotion feature that help other writers gain new readers and subscribers.Įditor’s note: In my opinion, this is the biggest reason a writer should use Substack over any other publishing platform. ![]() Recommendations: Substack give writers an option to select other newsletters to recommend when a new reader subscribes to their publication. The following are the features that contribute to its popularity: Substack is a popular platform among independent writers and publishers looking to start their own email newsletter. Why Substack is so popular among independent writers and publishers In this article, we’ll look at some Substack alternatives that are worth considering if you’re serious about your newsletter. It’s easy to use and allows you to build your audience for free.īut as your newsletter starts to grow in popularity, you may want to look for alternatives that offer more customization, better workflow, better SEO – for a lower cost. If you’re a writer or publisher looking to start your own newsletter, Substack is a great option. ![]()
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